Let's set the record straight: Your brand has very little to do with what you do.

But it has everything to do with why and how you do it. "Branding" is most synonymous with reputation and includes your stakeholders' experience with every touch point in your organization.

Whether supporting a Fortune 500 company or a start-up technology business, we uncover the nuances of how our clients' brands are viewed and the resulting behaviors of their important audiences. Armed with that information, we build brand communications strategies and tactics that generate positive relationships and motivate desired behaviors - supporting your brand's unique promise.

 

Our Team Members Have Served

Annual community report and other brand support for the largest electric utility in the state

Annual community report and other brand support for the largest electric utility in the state

Launch event to drive awareness and consumer turnout for the local market grand opening of this national chain of outdoor enthusiast equipment

Launch event to drive awareness and consumer turnout for the local market grand opening of this national chain of outdoor enthusiast equipment

Visual design and motivational collateral to celebrate the university's centennial and help raise funds for its new student athletics facility

Visual design and motivational collateral to celebrate the university's centennial and help raise funds for its new student athletics facility

Sales presentations and brand positioning for the region's leader in medical revenue care for healthcare organizations

Sales presentations and brand positioning for the region's leader in medical revenue care for healthcare organizations

Direct mail, advertising and sales collateral support for nationally-acclaimed leader in the ready-to-assemble furniture industry

Direct mail, advertising and sales collateral support for nationally-acclaimed leader in the ready-to-assemble furniture industry

Logo and brand development for the world's leader in high-quality volleyball equipment

Logo and brand development for the world's leader in high-quality volleyball equipment


Visual Storytelling
In a world of short attention spans you need killer visuals to get your message across. Images and graphics have always been a vital part of the public relations toolkit - making emotional connections or simplifying complex concepts without pages of text. And, with today's smart devices and smaller screens, you need well-conceived images, graphics and visual design to break through.

We offer more than 30 years of award-winning design combined with social and digital media expertise to know the right mediums and the right graphics to grab attention. Add that to our strategic approach, plus prose from experienced writers, and you get print, digital and multimedia solutions that help you connect.

Event Planning
Thinking about planning your next big event? We have what it takes to make it unique and effective.

Whether it's a trade show, public meeting, open house or vintage refrigerator art exhibit, we're here to help from beginning to end.   From logistics and social media promotion to collateral development and media relations, we will make sure the event meets the needs, goals and expectations of your organization and audiences.

We help clients define the unique value their organization brings to the marketplace. Then we craft and deliver remarkable content that tells and sells their story to target audiences - driving awareness, consideration and decisions.

Marketing Communications
Great marketing requires outstanding customer communication. That requires us to think strategically and execute creatively. Not everyone can do both.

Every great product, service or idea needs effective communication to capture attention, build buzz and gain favor among your target audiences. In today's highly competitive global marketplace, marketers are spending more and more on winning the hearts and minds of consumers by engaging them through increasingly splintered and numerous media channels. To cut through the clutter, you need creative solutions for brand communications and visual storytelling.

We make it happen.

Sales Promotion
Launching a new product? Selling a new service? Trying to build sales? Don't worry, we have your back. From amping up an existing sales model to creating a new strategy from scratch, FrazierHeiby helps drive sales and raise awareness about your company and its products and services.

Whether it is through direct-mail pieces, trade show support, advertising or other collateral, FH can provide insights from concept to production - ensuring that your promotions are strategic, effective and on-brand.